Jeremy Gutsche

CEO of Trend Hunter & New York Times Bestselling Author of Create the Future

Since the release of his award-winning first book Exploiting Chaos, Jeremy Gutsche has become a world-class expert on innovating through times of uncertainty. Our first impulse during a crisis may be to retreat, says Gutsche, but several of the world’s most iconic companies were actually founded during periods of recession. His latest book, Create the Future, features a foreword by Malcolm Gladwell, and won a 2021 Axiom Business Book Award in the category of business disruption and reinvention. In it, Gutsche teaches readers how to think disruptively and implement real change when we need it most. As exciting as it is actionable, the handbook features strategies that Gutsche has personally used in projects with the world’s most powerful brands, who have each relied on him to lead them through rapid change. As companies and leaders scramble to pivot their business in the wake of the pandemic, there is no timelier or more urgent read—nor a more trusted, sought-after guide: Gutsche’s talks regularly go viral, and his landmark innovation keynote has surpassed 10 million views—making it the most-watched in history.

In his previous book, the New York Times bestseller Better and Faster, Gutsche reveals six patterns of opportunity that help smart people and teams lead through change, destroy complacency, and realize their potential. The book reached #1 on Amazon and was chosen as a CEO Read “Select” book for CEOs, entrepreneurs, and managers. Gutsche even used insights from the book to lead a workshop for NASA’s Goddard Space Flight Center, helping them integrate AI, become “lean, agile, responsive, and adaptive to change”—and, one day, get human beings to Mars.

When he’s not touring the globe as a futurist and sought-after innovation speaker, Jeremy is the CEO of Trend Hunter—the world’s #1 largest trend-spotting platform driven by artificial intelligence. Imagine the insight from a focus group made up of 100 million people—that’s Trend Hunter. With Gutsche at the helm, the company has grown into a powerful innovation engine and global showcase for what’s next—attracting three billion views in the process. The site’s been featured or cited in over 40,000 articles, and Gutsche is routinely sourced by the media, where his broad appeal ranges from The Economist and CNN to WIRED and The New York Times. He has been described as “a new breed of trend spotter” by The Guardian, an “Oracle” by the Globe and Mail, an “intellectual can of Red Bull” by Association Week, and “the rockstar of keynote speakers” by Meetings Professional International.

Gutsche is the winner of The Cisco Innovation Excellence Award and the BDC’s Young Entrepreneur of the Year Award. Before founding Trend Hunter, he was one of Capital One’s youngest Business Directors, where he grew a billion dollar portfolio of market leading products at the age of 28. Previously, he was a Management Consultant for the Monitor Group, advising Fortune 500 clients on top level strategy. He holds an MBA from Queen’s, is a CFA, and studied innovation at Stanford’s Graduate School of Business.